For Us our Students is our top priority. The training program and curriculum has designed in such a smart way that the students could get familiar with industrial professionalism since the beginning of the training and till the completion of the curriculum.
Session 1: Search engine Basics
- Search Engines
- Search Engines V/s Directories
- Major Search Engines and Directories
- How Search Engine Works
- What is Search Engine Optimization
- Page rank
- Website Architecture
- Website Designing Basics
- Domain
- Hosting
Session 2: Keyword Research and Analysis
- Keyword Research
- Competitor analysis
- Finding appropriate Keywords
- Target Segmentation
Session 3: On Page Optimization
- Title
- Description
- Keywords
- Anchor Texts
- Header / Footer
- Headings
- Creating Robots File
- Creating Sitemaps
- Content Optimization
- URL Renaming
- HTML and CSS Validation
- Canonical error Implementation
- Keyword Density
- Google Webmaster Tools
- Google analytics and Tracking
- Search Engine Submission
- White Hat SEO
- Black Hat SEO
- Grey Hat SEO
Session 4: Off Page Optimization
- Directory
- Blogs
- Bookmarking
- Articles
- Video Submissions
- Press Releases
- Classifieds
- Forums
- Link Building
- DMOZ Listing
- Google Maps
- Favicons
- QnA
- Guest Postings
Session 5: Latest Seo Techniques & Tools
- Uploading and website management
- Seo Tools
- Social media and Link Building
- Panda Update
- Penguin Update
- EMD Update
- Seo after panda , Penguin and EMD Update